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← How do you use points, badges, and rewards to drive advocate engagement?
Customer Story
Kathryn Verdoni

Kathryn Verdoni

Global Advocacy Program Lead

Genesys
Industry Customer Experience (CX) and Contact Center as a Service (CCaaS)
Location Menlo Park, CA
Employees 8,500
Products Customer Advocacy, Community Connector, Content
Q

How do you use points, badges, and rewards to drive advocate engagement?

A
"And then we have scavenger hunt where they're going to go to different booths, complete activities and those are going to trigger some of these SlapFive automations to award points and badges in real time. And then for the first time this year, we have an in person rewards store, so they're going to come in, they can shop some exclusive merch. And then our cashier is going to be someone at the desk with a laptop deducting their points in SlapFive, which is so cool to do that. We haven't been able to do that before. One of the first questions customers ask us is like this website's cool, but what can I do with my points? So now we can show them you can actually buy some of this stuff with it."
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