Why SlapFive, and why now?
Everything seemed very intuitive. We also seem to have a lot of autonomy as far as what we were able to do. As administrators of these recorded references on the back, end, the flexibility of being able to put different segments from a conversation into kind of different storyboards and things like that. And we're just starting to kind of explore some of the possibilities there, but kind of seeing the immediate success that we could have sort of the low-hanging fruit, if you will, as far as some of the, the references that we saw immediately, as opportunities that we could get these folks recorded and get those out into our field for various sales opportunities and things like that. But then we were also able to kind of see where this could potentially go. And I think that was important is that it's like whether or not we were fully ready to take it to that next level and in many ways are still sort of exploring, some of the possibilities internally knowing that that capability exists and kind of Where you can take this, we're looking forward to kind of growing and scaling, what we're able to do with this platform moving forward.